Pat Kirk Mazda has been awarded the highest dealer status because the business is crowned UK ‘Dealer of the Yr’ within the Mazda Dealer League 2023/24, while securing first place as ‘Number One Sales Dealer’ in the most recent All-Stars Sales League, becoming the first-ever Mazda dealership to ever reach this achievement.
Now in its fifth 12 months, the awards have a good time the highest 25 sales and top 25 aftersales dealers, in addition to star performers nominated for individual stand out performance and contribution within the Mazda All-Stars Sales and Service Leagues 2023/24.
With a powerful network of 122 dealerships across the UK, the All-Stars Sales and Service Leagues measure dealer performance across a lot of different categories for each respective areas, including customer satisfaction surveys, renewals performance and repair loyalty, lead management, profitability, Mazda approved used automotive sales and native business sales across the 12 months.
Commenting on the achievement, Philip Lyons, sales manager at Pat Kirk Mazda, said: “We put our customers at the center of every part we do – whether the shopper is latest or already familiar to us, we ensure anyone walking through the Omagh site feels connected to us and receives the identical warm, friendly and private customer experience. Achieving each Dealer of the Yr and Number One Sales Dealer is a real testament to our dedication and commitment for delivering a tremendous sales and aftersales experience for our community.”
Adding, “These awards wouldn’t have been possible without our implausible team. From our front of house sales and repair staff to those that work hard behind the scenes within the workshop, admin, and valeting teams, we truly value the exertions of our team and we’re delighted that a lot of them are long standing members of staff, with a combined service of over 60 years. We’re delighted to be the house of Mazda within the North-West and sit up for serving our community for a lot of more years to return.”
Having joined the Mazda UK network in 1994, Pat Kirk Mazda has built an impressive repute in the center of County Tyrone, Northern Ireland for the last 30 years. After launching the Omagh site in 2009, the dealership has won several awards including Number One Sales and Number One Service within the 2019 Mazda All-Stars Awards, plus the Customer For Life award within the 2022 All-Stars awards
Family-owned and operated David Hayton Mazda was also named Mazda UK’s dealer group of the 12 months after topping the Japanese automotive maker’s annual dealer group rankings.
The business, a Mazda franchise since 2013, topped the leaderboard within the national Mazda dealer group league, which assesses overall dealership performance including customer satisfaction in sales and repair, renewals and repair loyalty,
David Hayton Mazda managing director Chris Hayton said: “Our aim is to proceed to construct on this success by offering outstanding service to our customers and maintaining the eagerness, drive and enthusiasm for Mazda found throughout our business. In these turbulent times, we’re fortunate to have the continued support from Mazda UK, which has been implausible.
“Nevertheless, most significantly of all, I’d wish to thank our loyal customers, a lot of whom have change into friends, as they’re instrumental within the success of David Hayton Mazda.”
Established in 1966, by David and Eleanor Hayton, the business acquired its first Mazda dealership in 2013 at Southport. Since then, latest locations at Carlisle and Kendal have been added to the portfolio which employs 43 colleagues across its locations with some employees having been with the business 40 years.
This Article First Appeared At www.am-online.com
