Organizers of the Detroit auto show have confirmed the normally annual event won’t happen in 2024.
The cause is a call to maneuver the show back to its traditional January slot, starting in 2025, as an alternative of the September slot the show has enjoyed the past two years. The move will provide a lift to the town’s amenities, similar to restaurants and hotels, during a historically quiet period of the yr.
“After discussions with quite a few partners, we consider a January date absolutely makes probably the most sense,” the show’s organizers, the Detroit Auto Dealers Association, said in a press release released on Thursday.
Auto shows have been falling out of favor, with automakers and the general public alike, because of many recent vehicles being introduced online, a trend that was accelerated throughout the pandemic. Nevertheless, the Detroit auto show already saw dwindling interest well before the pandemic put a hiatus on virtually all auto shows across the globe.
Detroit auto show logo
In an try to shake things up, the organizers as early as 2018 announced a change to a festival-style format to be held during a hotter a part of the yr. The change was to happen in 2020 however the pandemic threw a spanner within the works, pushing it back to Sept. 2022. Last yr also saw the Detroit auto show run within the month of September.
The Detroit auto show is not the only major auto show to experience an absence of interest. Germany’s top auto show was given a revamp in 2021, including being hosted in Munich for the primary time as an alternative of the normal home of Frankfurt. The revamped show also placed a greater emphasis on urban and sustainable mobility solutions, versus the posh and high-performance cars which have traditionally dominated the show.
The annual auto show in Geneva was also affected by the pandemic, with a variety of shows canceled. This led the organizer in 2021 to strike a cope with Qatar’s tourism board to separate hosting of the show between Qatar and the normal home of Switzerland.
The news of the Detroit auto show comes just weeks after Stellantis announced it should skip the 2024 Chicago auto show to avoid wasting money. The automaker also skipped the SEMA and Los Angeles shows last yr, and a spokesman has said the automaker will determine its presence at future shows on a case-by-case basis.
This Article First Appeared At www.motorauthority.com
