Data experts at ADS are warning that a sudden rule change that introduces an advisory or automatic MOT failure for unresolved recalls may lead to a “nightmare scenario”, overwhelming workshops and causing frustration amongst customers scrambling for repairs.
Based on probably the most recent DVSA data, greater than five million cars could possibly be affected as a result of franchise dealers losing contact with their customers and people failing to reply to initial recall notices. In 2021 alone, over 2.7 million cars were recalled, but fewer than 800,000 were rectified by dealers.
The previous government had planned to integrate outstanding recalls into the MOT testing criteria, and the brand new administration is predicted to implement this transformation, though the timeline stays unclear.
One manufacturer has already partnered with ADS to actively address the backlog of unresolved safety recalls, helping its dealers manage the upcoming demand more easily.
ADS estimates that over 50% of dealer databases often contain outdated customer details and that about one in five lapsed customers are currently driving cars with unresolved safety recalls.
“Successive governments have had a poor track record on decision-making and responsible communications that avoid causing chaos for the automotive industry, so it is sensible to get ahead of this problem immediately,” said Jon Sheard, operations director of ADS.
“In the event that they don’t, depending on how the federal government chooses to implement the change, dealers could possibly be overwhelmed by unexpected demands for brand spanking new parts and workshop time – leaving large numbers of shoppers potentially inconvenienced and even off the road.”
A senior executive at a serious franchise dealer group told ADS, “If this transformation happens suddenly, we’ll be overwhelmed by backlog just clearing MOT failures – let alone routine servicing. But this can be a chance to reconnect with customers who have not visited us in years, encouraging them to book recall repairs and servicing at the identical time, which can strengthen relationships and ensure future business.”
ADS identified that dealers can turn this looming problem right into a revenue opportunity, declaring that recall appointments typically generate a further £309 per visit in servicing and repair work.
This Article First Appeared At www.am-online.com