Dealers will get a first-hand take a look at how artificial intelligence (AI) is transforming day-to-day retail operations at this 12 months’s Automotive Management Live, with a session led by Novaco AI founder and chief executive Maarten Bekkers.
Bekkers will present “The virtual workforce that works on your dealership” on November 12 on the NEC, showing how UK retailers are already deploying AI assistants to administer workshop bookings, customer messaging and lead follow-up – fully integrated with dealer management systems (DMS).
Speaking ahead of the event, Bekkers told AM that AI-powered virtual workforces aren’t about replacing staff but freeing them from routine admin tasks.
“These assistants can answer enquiries, book appointments, update customers on vehicle progress and even perform post-sale follow up,” he said.
“Customers not have to call a dealership to ask if a automobile is prepared for collection, because the AI proactively provides updates.”
One Mercedes-Benz group was capable of go live with this AI technology inside three weeks, while one other dealer group reported £1.5 million in savings in the course of the first 12 months and a lift in online lead conversion rates from 15% to 25%.
“The conversation sells the appointment, and the appointment sells the automobile,” Bekkers added.
“Virtual workforces are enabling retailers to scale sales and repair without increasing headcount, while also delivering faster responses and higher customer experiences.”
Novaco AI was also a sponsor of Automotive Management’s recent Dealer AI Week – a programme of video interviews, features and expert guidance on the impact of recent technologies in motor retail. During his recent interview with contributing editor Tom Seymour, Bekkers set out a vision of conversational web sites, WhatsApp-based bookings that cut phone traffic, and AI-driven voice systems extending dealer accessibility across the clock.
Delegates at Automotive Management Live will hear how this future is already taking shape – and the way deploying AI in the fitting way can deliver measurable efficiency gains and stronger customer relationships without the burden of complex IT projects.
Automobile dealers can register here to attend Automotive Management Live freed from charge on November 12 at Birmingham NEC.
Reasons to attend Automotive Management Live 2025:
- Understand which automobile brands are more likely to thrive or merely survive within the UK’s latest automobile market in the long run
- Hear how they will higher protect their business from the specter of cyber criminals
- Discover their next steps to administer the impact of a motor finance commissions redress scheme on their administration teams
- Spot the opportunities that artificial intelligence and technology can provide for his or her operations without adding more complexity to their tech stack
- Plan their strategies for brand spanking new and used automobile sales growth, service retention and workshop efficiency
This Article First Appeared At www.am-online.com
