For years, the Jalopnik Bump has been the best honor in racing. An easy sticker from this esteemed publication can turn even the least-prepared race teams into podium contenders and improve the fortunes of cars across the grid. It’s no wonder, then, that somewhat Cupertino, California upstart by the name of “Apple” would attempt to grab a few of that very same magic for itself with its latest release: The orange iPhone 17 Pro.
Does that hue remind you of anything? Perhaps the very site you are reading this on, if it were a bit less saturated. Apple is clearly — one could even say openly — trying to capitalize on the success of our globe-spanning publication with this recent “Cosmic Orange” shade. Sure, it’s an unsubtle try to ride the coattails of a reputation as big as Jalopnik, but we’ll let the youngsters in Cupertino have their fun. Just take note, if this newfangled phone succeeds, who really deserves the credit.
These kids might make just something of themselves yet
It is a bit surprising to see that Apple didn’t mirror the Jalopnik-themed coloring with any automotive-minded updates to the iPhone line, like a speedometer widget for the lock screen or a case that acts as a 10mm socket. Perhaps we’ll see such features come out after launch — it’s possible that Apple’s engineers were focused on nailing down the right exterior hue for launch day, with the software and accessories to come back later. the way it is with these recent firms and small teams.
We here at Jalopnik wish Apple one of the best of luck with its recent orange iPhone. Perhaps a little bit of that Jalopnik Bump magic will rub off on the device, by sheer proximity to our color code alone. In any case, such a thing would not be unprecedented — it seems to have worked for those crazy kids over at McLaren.
This Article First Appeared At www.jalopnik.com
