Probably the most annoying and silly people on the web have been screaming about Jaguar’s “woke” rebrand for nearly a month now, despite the teaser campaign being extremely typical fashion-adjacent stuff that’s fitting for the brand new concept’s launch happening at Miami Art Week, and the “Copy Nothing” tagline actually being the corporate founder Sir William Lyons’ original saying, not something a brand new ad agency got here up with. Now none of that discourse matters, as the brand new Jaguar Type 00 concept has been revealed, and we will have discourse about what it’s actually like as a substitute. – Daniel Golson Read More
This Article First Appeared At jalopnik.com
