Smith System’s training and Utilimarc’s driver risk expertise provide corporations with a single platform to optimize assets and measure performance improvements.
Image: Automotive Fleet / Smith System
Smith System recently announced its acquisition of Utilimarc, a Minneapolis-based leader in fleet analytics and benchmarking. Together, the businesses create practical driver training with deep fleet analytics to deliver safer, modern, and more cost-efficient operations.
Founded in 2001, Utilimarc has developed a business intelligence platform that integrates data from various sources, including telematics, fleet management information systems (FMIS), maintenance software, and safety cameras. By combining these insights with Smith System’s training and driver risk expertise, customers gain a single partner to enhance driver behavior, optimize fleet assets, and validate measurable performance gains.
“This acquisition redefines what it means to be a fleet safety partner,” said Derek Dunaway, CEO of Smith System. “For the primary time, organizations can connect driver training with fleet-wide analytics in a single platform. Meaning our clients don’t just get data or training in isolation—they get a closed loop that measures performance, drives behavior change, and proves ROI.”
“Joining forces with Smith System allows us to take analytics further than ever before,” said Chris Shaffer, CEO of Utilimarc. “Together, we move beyond dashboards to deliver real-world impact—safer fleets, smarter asset decisions, and long-term cost savings. This can be a win for our customers and the industry at large.”
Uniting Industry-Leading Training with Deep Driver and Fleet Analytics
With each corporations now operating as one, customers profit from:
- Enhancing the 5Keys with Deep Fleet Analytics: A closed-loop solution that connects driver behavior, operational data, and benchmarking.
- One Source for Safer, Smarter Fleets: A unified view of drivers, vehicles, and operations that allows precise interventions, cost reductions, and stronger compliance outcomes.
- A Broader Data and Safety Ecosystem: Constructing on Smith System’s recent Brightmile acquisition, the combined company brings together mobile telematics, advanced analytics, and behavior-based training into one seamless platform.
The combined company now stands alone out there: no other provider integrates analytics, benchmarking, telematics, and behavior-based training right into a single solution.
This Article First Appeared At www.automotive-fleet.com
