Today, any full-size pickup truck you purchase goes to be perfectly suitable for every day driving. Even when you could have no use for the Toyota Tundra’s payload and towing capability, you possibly can still mainly use it like an oversized automotive without hating your life, but that wasn’t all the time the case. Trucks was once basic work vehicles with minimal creature comforts. That doesn’t mean that Chevrolet wasn’t happy with the suspension in its 1972 pickup trucks, though. That suspension was a revelation!
So how did Chevrolet determine to showcase the sleek ride offered in its pickup trucks? The one way anyone should advertise their suspension’s smoothness — It bolted a seat to the front wheel of considered one of its trucks, strapped a dummy into said seat, bolted a second seat to the outside of the cab and had a test rider sit within the second seat. That way, you possibly can see how the truck’s suspension absorbs road impacts.
The result is that this hilarious clip that starts at concerning the 7:15 mark within the video below. Chevrolet didn’t bring out any of the competition in order that we could see the differences in how a Ford or Dodge would compare when tested with an analogous setup, so it’s not exactly scientific. Still, you possibly can’t pretend like that visual doesn’t do an incredible job of highlighting exactly what Chevrolet wanted to focus on.
Sure, it’s a ridiculous test that nobody’s ever going to copy in real life, but on the subject of pickup trucks from 1972, we’re all in. If the 1972 Chevrolet wasn’t the perfect full-size pickup truck from that 12 months, then show us a sales training video that proves one other truck is superior. No, seriously. If there’s one thing we love here at Jalopnik, it’s vintage sales training videos. The more the higher.
This Article First Appeared At jalopnik.com
