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Home»Automotive»Leading Through Crises and Hard Times – Remarketing
Automotive

Leading Through Crises and Hard Times – Remarketing

Martin RomjueBy Martin RomjueMay 27, 2025No Comments10 Mins Read
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Leading Through Crises And Hard Times Remarketing
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In a gripping, detailed, and harrowing keynote on March 19 in the course of the Conference of Automotive Remarketing, Commander Kirk Lippold rooted his message in the worth of integrity, responsibility, and trust, providing a plan for leadership under duress.

Photo: Ross Stewart / Stewart Digital Media

The deadly Oct. 12, 2000, terrorist attack on the united statesCole in Aden, Yemen, required its commander to exhibit two varieties of leadership: Urgent decisions within the moment that drew on the solid preparation, trust, and integrity developed over time.

Commander Kirk Lippold, USN (Ret.), former commander of the united statesCole, led and managed his guided missile destroyer’s crew through a suicide bomber attack that killed 17 sailors and injured about 40 more crew members.

In a gripping, detailed, and harrowing keynote on March 19 in the course of the Conference of Automotive Remarketing in San Diego, Lippold kept the audience spellbound for greater than an hour, connecting the timeline of the aftermath with leadership principles. He rooted his message in the worth of integrity, responsibility, and trust, providing a blueprint for leadership under duress.

The usCole was a part of the George Washington Aircraft Carrier Battle Group home ported in Norfolk, Virginia. The mission it was training for can be to go away Norfolk, cross the Atlantic Ocean and sail through the Mediterranean, after which head toward the Middle East. The destroyer would then detach from the aircraft carrier group, sail to the North Arabian Gulf, and implement United Nations sanctions against Iraq. The $1 billion+ warship was carrying a crew of about 300 sailors and military personnel.

Investing in Leadership

“As I took command on that brilliant, sunny June morning, I looked out at my crew and passed the families, and I believed to myself, I want to make certain my crew understands just a few key things,” Lippold said. “So, while you discuss managing challenges through clear leadership, you furthermore may think that relating to leadership itself, and each single certainly one of you exercises it, at the beginning, it’s an investment in yourself. There’s no such thing as a natural-born leader. The people we see as natural-born leaders are those who took that investment after which practiced those key leadership traits time and again to where they turn into so comfortable with it that it appears natural.”

Once invested, leaders share it and mentor individuals who work with and for them, Lippold said.

“Everybody in here in some unspecified time in the future in your life will need to retire, and the way in which we wish to do this is to make certain those that work for us turn into higher leaders than we’re so that they can proceed to construct out the industry.”

Lippold instilled a deep sense of private responsibility in his crew: each sailor was accountable for his or her actions 24/7, on and off duty. That commitment prolonged to technical mastery of their roles.

“Once I took command and sat down with my crew, the very first thing I wanted those young sailors to grasp is barely one person in your life is accountable for the selections you make and the results, and that’s you as a person.”

Make clear Roles and Responsibilities

Know your job and know each technical detail about it. “For those of you that probably have HR departments, as you undergo and take a look at the technical facets of what every body is speculated to do, stop the HR department from counting on that famous phrase that’s all the time at the underside of each position description that claims, ‘and other duties as assigned.’ Okay, we’ve all lived with it. If you happen to’re counting on it an excessive amount of, change it, redo the position description to make sure they know.”

Once people know their jobs, then leaders must set the usual. “How well do you would like them to do it? That performance standard is the benchmark everyone must follow,” Lippold said. It relies on the three Ts: training, tools, and time.

In handling mistakes, work out what went improper after which move forward, Lippold said. “Whenever you make mistakes, they don’t function rocks on the back. They function reference points for tips on how to do things higher.”

Simulated fire and damage control drills were among the many experiences sailors trained on. The crew rehearsed helicopter operations, small boat maneuvering, and weapons firing — including surface-to-air missile launches.

“What I can do is create the stressful conditions that individuals operate under, so that they develop the muscle memory, and the skill sets to have critical pondering ability during times of stress,” Lippold said.

Commander Lippold on stage,

“Whenever you make mistakes, they don’t function rocks on the back. They function reference points for tips on how to do things higher,” Lippold told the audience of auto consignors, auction operators, and remarketers.

Photo: Ross Stewart / Stewart Digital Media

Training and Tools Put to The Test

All that preparation was tested when two suicide bombers rammed a ship laden with explosives into the side of the united statesS. Cole. The destroyer was refueling while docked on the Port of Aden. Commander Lippold was working in his onboard office.

“As I’m sitting there grinding through that paperwork that morning at 11:18 am, there was a thunderous explosion. You may feel all 505 feet and eight,400 tons of guided missile destroyers suddenly get blown and lifted up an estimated six to eight feet, violently thrust toward the pier. We see the hull settle back within the water, rocking backward and forward. The facility failed. The lights went out. Ceiling tiles popped out. I got here up on the balls of my feet, grabbing the underside of my desk within the brace position as every part popped up and slammed back down. When the ship stopped moving to a degree that I could let go, I went through the dark over to the door of my cabin.” 

The explosion blew a few 40 x 40-ft. waterline hole into the vessel’s port side facing the harbor. In the following chaos, the ability went out, the ship took on water, sailors were missing, and debris littered the deck, 

“I took one step out of my cabin and stopped in that fast,” Lippold recalled. “I knew we had been attacked. Whenever you’re coping with a crisis, while you’re coping with any challenge as a frontrunner, the very first thing you might have to recollect is that you just do not know what you do not know. There are still many unknowns on the market. The one reason I knew we had been attacked was once I turned around and I had water on the starboard side of that pier. If it had been a fuel explosion on the ship of the pier, I might have been blown not noted into the harbor, but I had been thrust up into the appropriate toward the pier, and the one thing on the left side of USS Cole was open harbor water. So instinctively, I do know something had come alongside.”

Within the aftermath, Lippold immediately ordered curious crew members taking a look at the explosion site to return to the ship to avoid exposure to any more possible attacks. 

The following priority was to search out the dead and wounded crew members, administer first aid, and evacuate the injured to area hospitals. The cooperation among the many crew instinctively became more lateral as Lippold remained composed and first observed and assessed the actions of the crew who were handling the aftermath of their trained roles.

“I kept my mouth shut,” he said. “They knew what to do. I trusted them.”

Inside 99 minutes, 33 wounded crew members had been transported to hospitals, and 32 survived.

Informed Decisions and Actions

“You’re beginning to make decisions. If you end up in the midst of a challenge or a crisis, you make the perfect decisions you’ll be able to based on the knowledge you might have at that moment. You’re acting within the now and pondering ahead at the identical time, since you’re the one with the experience. You’re the leaders which might be on the market. And the way do you try this? You ask yourself, what’s the following query? What do I want to take into consideration next? What do I want to plan for next?”

In a crisis, integrity cultivated over many previous experiences emerges. Lippold highlighted this with the story of his navigator, who volunteered to accompany the wounded to Djibouti.

“Whenever you give someone an task, do they take off and immediately start doing it because they know you might have their back? Or do they stand there and begin asking you a litany of questions? My navigator didn’t stand there and ask me, ‘Sir, how do I get ashore? Where are the hospitals situated? Do I want a set of temporary duty orders? What a few change of garments? Should I take a passport? What a few toothbrush? She walked off that ship with the garments on her back, goes right into a poor country that might have been the source of a terrorist attack, gets on an aircraft from one other country, flies to a 3rd country, after which reports back to the shift two days later. You’ll be able to’t ask for anyone higher than that.”

The actions of that navigator point toward the inspiration of integrity needed in a corporation. The true meaning of integrity is making the appropriate ethical and moral decisions no matter the results, Lippold told the audience of auto remarketers.

“Especially in your enterprise, while you come up on that difficult decision and also you’re already talking about what the results are, don’t take one but take two steps back and ask yourself, ‘Am I already over the road once I’m talking about consequences and the choice [opportunity] has already passed?’”

Resilience the Only Option

On October 29, 2000, a heavy lift Naval ship towed the united statesCole out of Aden harbor. Lippold ordered the loudspeakers to play “The Star-Spangled Banner” because the destroyer’s tattered but intact American flag flew high. Near sunset, a chaplain gave an invocation because the crew sang “Amazing Grace.” After a benediction, the crew lowered the flag, passed it around, and announced the names of the lost shipmates, with each receiving a final salute. 

After a period of repairs, the united statesCole returned to service. Up to now yr, it served within the Eastern Mediterranean intercepting Iranian ballistic missiles and within the Red Sea shooting down Houthi missiles and drones.

Lippold stressed the necessity for resiliency, regardless of the challenges or setbacks everyone faces.

“It’s the power to bounce back after things have gone south, pick ourselves up by our bootstraps, and still give you the chance to get better and go forward. It’s carrying out the mission while still caring for your people.”

6 Leadership Practices for Business

  • Ensure all personnel understand their personal responsibility for his or her decisions and actions.
  • Review and update position descriptions to obviously define job duties.
  • Provide employees with the needed training, tools, and time to perform their jobs effectively.
  • Conduct regular damage control and emergency response drills to develop critical pondering skills.
  • Mentor and guide [employees] to develop their leadership skills.
  • Maintain a high standard of performance and professionalism and set the instance for the [staff].

This Article First Appeared At www.automotive-fleet.com

Crises hard leading Remarketing Times
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