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Genesis is not any stranger to pushing design boundaries, and its latest concept—the X Gran Equator—is a daring testament to that repute. Unveiled on the 2025 Recent York Auto Show, the Gran Equator challenges expectations with a shape and stance that sit squarely between a wagon and an SUV. This design mashup opens up intriguing possibilities as Genesis continues to explore latest territory within the premium segment.
While the brand hasn’t outright confirmed the Gran Equator as an EV, all signs point to it. A totally enclosed underbody, the absence of an exhaust system, and ultra-modern surfacing suggest a battery-powered future. The long hood may throw off that assumption at first glance, but it surely’s clearly a design statement quite than an indication of internal combustion. Think less GV80, more concept fantasy rooted in clean-sheet pondering.
Visually, the X Gran Equator breaks away from Genesis’ previous concept, the Neolun, which gave us a taste of the brand’s future flagship SUV. This latest design goes greater and bolder with 24-inch beadlock-style wheels, flared fenders, and an exaggerated two-line lighting signature that wraps across the body. It’s all very deliberate, and while the wheels are likely far too flashy for production, they offer the concept serious presence—whether or not you’d want to wash them is one other matter.
One of the crucial striking features is the four-piece glass roof, a departure from the now-common panoramic setups seen in every thing from Teslas to Toyotas. Echoing rugged designs just like the Ineos Grenadier, this segmented glass layout suggests the X Gran Equator isn’t afraid to hint at functionality. That theme continues with its split tailgate, a feature that’s grown rare within the age of uniform rear hatches. Roof rails with intricate detailing mirror the wheel design, further reinforcing a way of cohesion, albeit with concept-level flair.
The entry mechanism for rear passengers also leans into the futuristic vibe. As a substitute of traditional handles, a button integrated into the C-pillar unlocks the doors—subtle, sleek, and ideal for an idea that clearly desires to disrupt the norm. Pop-out handles up front keep things uniform, but it surely’s the little things, just like the grab handles on the dash and the low-mounted interior door pulls, that remind you this isn’t only a showpiece—it’s designed with intentional user interaction in mind.
Inside, Genesis keeps things refreshingly analog, not less than by modern luxury standards. Reasonably than dominating the dash with a single oversized screen, the X Gran Equator features 4 digital dials at the middle and a trio of smaller displays serving as the motive force’s instrument cluster. It’s restrained yet futuristic, tech-forward without falling into the trap of screen overload. The physical buttons on the middle console, including an off-road mode selector, reinforce the vehicle’s potential utility beyond city streets.
The X Gran Equator is envisioned strictly as a four-seater, with individual bucket seats separated by large center consoles. Grab handles, typically reserved for hardcore off-roaders, are present on the B-pillars and dash, further hinting that Genesis is likely to be chasing rugged rivals just like the Rivian R1S and even the upcoming electric Mercedes G-Class. The terrain mode selector on the steering wheel backs up this ambition, while swiveling front seats add a lounge-like vibe when parked.
One other curious touch is a set of toggle switches on the ceiling, presumably controlling the roof’s glass panels or integrated sunshades. The standard glovebox has been replaced with dual storage boxes featuring leather straps—a nod to bespoke craftsmanship in an otherwise tech-laden cabin.
Genesis insists the X Gran Equator isn’t confirmed for production, and that’s not surprising. Concepts like these are sometimes meant to check public response and flex design muscles. But there’s reason to consider elements of this wild creation could trickle right down to future production models. Features just like the split tailgate, refined off-road touches, and distinct lighting signature could find their way into something you’ll actually have the ability to purchase from a showroom.
If Genesis decides to green-light anything near the Gran Equator, it will mark a daring evolution in the luxurious EV space—one which doesn’t just follow existing playbooks but writes a brand new one entirely.
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This Article First Appeared At www.automotiveaddicts.com