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Home»Automotive»Butsch Named President of Primrose Equipment and Fabrication – Upfitting
Automotive

Butsch Named President of Primrose Equipment and Fabrication – Upfitting

Mike AntichBy Mike AntichSeptember 27, 2023No Comments3 Mins Read
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Mike Butsch began his fleet profession as Director Of Global Fleet Operations for Komatsu Mining Corp. (formerly Joy Global), where he worked for greater than 18 years managing $65 million in fleet assets.

Photo: Mike Butsch

    Mike Butsch was named president of Primrose Equipment and Fabrication,  a division of Primrose Alloys,  which is a world metals trading company headquartered in Burlingame, Calif. Butsch joined Primrose Alloys in 2021 and can retain his current responsibilities as VP global business development for Primrose Alloys, along with being president of Primrose Equipment and Fabrication.

    Primrose Equipment is partnered with Navistar Defense to supply contract manufacturing to assemble vehicles, systems, subsystems, and vehicle adjoining products. The three way partnership between Primrose Equipment and Navistar Defense is designed to supply on a world basis complete industrial vehicles, truck upfitting, and contract manufacturing services. Their customers will include fleets , fleet management corporations, industrial original equipment manufacturers and government customers. Contract assembly is accessible for either ICE or BEV vehicles.

    “Our partnership with Navistar Defense will help fleets keep their production and labor costs down, while getting products accomplished quickly with a high level of quality and expertise,” said Busch. “We may assist with accomplished trucks and assemblies similar to mechanics bodies and the complete range of Truck Upfitting.

    Based on Butsch, Primrose Equipment and Navistar Defense have access to a longtime supply base and industry network Since 2003, Navistar Defense has built greater than 43,000 military and logistics support vehicles. The Navistar Defense assembly plant with 650,000 square feet of facilities under one roof is situated on a 160-acres in West Point, MS.

    “ Primrose Equipment and Navistar Defense also offers a line of militarized commercial-off-the shelf (Milcots) vehicles which might be available in various cab options, multiple body configurations, and axle configurations,” said Butsch. “Whether carrying equipment or personnel, the Milcots ergonomic cabs coupled with flexible axle options starting from 4×2, 4×4, and 6×4 be certain that occupants can complete missions efficiently and safely.”

    Three industrial chassis are offered: the International CV-based chassis, International MV-based Chassis, and International HV-based chassis.  As well as, the chassis can be found in greater than 20 body configurations include cargo/flat bed, dump body, roll back recovery, load handling system, and tractor with 5th wheel. As well as, Primrose Equipment may install upfits for customer supplied chassis.

    Prior to joining Primrose, Busch had extensive upfitting experience with corporations similar to Pro-Haul Manufacturing, Stellar Industries, and Revolutionary Vehicle Solutions.

    Busch began his fleet profession as Director Of Global Fleet Operations for Komatsu Mining Corp. – (formerly Joy Global), where he worked for greater than 18 years managing $65 million in fleet assets in all points of lifecycle management supporting five global leaders in above and below ground mining equipment businesses. Butsch also managed the corporate’s fleet acquisition and upfitting program for service trucks and delivery vehicles (mechanics trucks, dump trucks, semis, etc.).

This Article First Appeared At www.automotive-fleet.com

Butsch equipment Fabrication Named President Primrose Upfitting
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Mike Antich

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